A mobile e-commerce & fashion editorial website for Harvey Nichols department store

Project

Harvey Nichols were doing a total re-design & build of their entire online presence. They brought me in to work on UX, design and the prototype build of their new desktop website, working within a small team. I then progressed onto the UX, design and template build of a separate mobile version of their website, as a full e-commerce site for menswear, womenswear, beauty and food products, as well as an editorial website.

Mobile

The style was steered by the previous/ongoing work we'd been doing on the desktop version of the site. But I had unlimited creative freedom to work on the (mobile) navigation, UX and templates as you see below, which is only a small selection of the full extent of work done. The challenge was to fit such a massive product range, user account management and editorial content into such a small framework.

Involvement

Mobile lead
Design
Prototyping
Front-end build

Client

Harvey Nichols

Date

Dec 2012 - Feb 2013

Credits

Steve Postlethwaite — Art direction
Thomas Elliott — Art direction
Rachael Grady — Web design
Rachael Coultas — UX