I’m Andrew Couldwell. I’m a designer who codes. I'm also the author of Laying the Foundations (a book about design systems, web design, and product design). I’ve worked internationally, in-house, and remotely on projects for leading brands, agencies, startups, and charities. I care deeply about creating world-class, useful, and beautiful products that help people and make a difference. I can be as involved in your project as you need me to be; from the seed of the idea, to sketches, creative direction, design, copywriting, system design, and even the front-end and WordPress build.
I’ve been doing this professionally for 15 years. In 2014 I was invited overseas to the United States to take on a lead role as the solo product designer and creative director of a new Adobe product. Pre-2014 I was a freelance web designer and front-end developer for clients around the world, and a product designer at Believe.in. More recently, in 2016/17 I led a small team of designers and pioneeered design systems and digital brand guidelines at WeWork.
Tha’s from Yorkshire, England. I am now based in Los Angeles, California with my lovely wife, Meagan Fisher Couldwell, our baby twins, Eliie and Eli, and our three cats. I am currently focussing on what I do best; freelance web design and development, and product and system design. And on the side, I am the founder and curator of Club of the Waves. Please do say hello — I look forward to hearing about your awesome project.